TOUCHPOINT MEDICAL, INC. LAUNCHES GLOBAL BRAND REFRESH INITIATIVE
OLDSMAR, Fla. – February 4, 2019 –TouchPoint Medical, Inc., today launched a global brand refresh initiative to provide customers and the markets TouchPoint Medical serves with a more unified and compelling experience when interacting with the company. This initiative builds on the strong foundation of the TouchPoint brand and invests in TouchPoint Medical’s future growth and development as a global leader in point-of-care and medication management solutions.
The visual identity of the brand has been improved to represent TouchPoint Medical’s innovation across medical hardware and software. The new logo and updated graphic elements reflect both a continued commitment to growth through innovative healthcare solutions and a continued focus on being a trusted partner with customers.
“We are committed to ensuring our current and prospective customers understand what TouchPoint Medical stands for, said Pascal Testeil, president of TouchPoint Medical. “Our rebranding initiative reflects our continued focus on growth through innovation, our customer-driven mindset and our vision of being a leading and trusted global partner in the healthcare sector.”
TouchPoint Medical is committed to developing customer-driven solutions that advance healthcare professional’s delivery of care. The new branding ensures that customers have a consistent and meaningful experience with the TouchPoint Medical vision, mission and brand promise.